At the end of the 9's as Amway began to utilise the internet in a big way, a host of new internet "brand" names were also introduced. The best known of these was Quixtar in North America, which was supposed to launch a separate internet-based operation to Amway North America . Quixtar became so popular [...]

The IBOAI website has an article from the Jan/Feb edition of Achieve magazine and it has some interesting comments – In the future, observers will mark 26 as not only a successful year for this business but a pivotal one as well. Successful because 26 was another billion-dollar sales year.  Quixtar 25 sales were $1.58 [...]

One of my concerns about the internet and Amway or Quixtar is that it's an ideal environment for the perspective of "critics" of our business model to get their word out and amplified, something I addressed in Amway/Quixtar Myths and the Internet Echo Chamber. This means of course, that a small number of voices can [...]