Amway Australia & New Zealand launch Amway University

Amway University

Back in 2007, Amway Global (then Quixtar) launched Quixtar University. I’m not sure which other markets have done similar, but Amway Australia and New Zealand this month launched e-Learning courses on Amway University. To quote the site –

Amway Learning is a structured approach designed to help you build your knowledge in areas relevant to today’s market place. You may choose to undertake a selected number of business & product subjects and achieve a certificate to reaffirm your knowledge, or for your own personal interest and information.

One of the strengths and at same times weaknesses of the network marketing model is that at any given time a large number, indeed perhaps a majority, of people representing a company such as Amway are actually new and inexperienced. The end result of this is it’s very easy for them to do or say the wrong thing. It’s been my suggestion for sometime that Amway should implement a certification program, and that only ABOs who have undertaken some basic training are allowed to “show the plan” and sponsor people. Until then if they want to expand their networks they have to be accompanied by a certified upline. Continue reading

Why people quit Amway. And why they don’t.

I came across this brief story recently in a book and thought it worth retelling –

This was maybe fifteen years ago, a time when it began to seem as though Envirosell might succeed as an ongoing concern. Up until that point, though, it was an open question – I was borderline broke all the time, working like a dog but plowing every nickel I had back into the company. Things were tight: If I had a meeting in Florida, for instance, I would take the last flight of the day down there to get the cheapest ticket, arriving in the middle of the night. Then I’d pick up my rental car, drive to my destination, sleep in the car, shave and brush my teeth in a gas station bathroom, and go to my appointment trying my best to impersonate a successful research firm founder. Tight. Continue reading