Amway Australia is continuing their marketing push in the mainstream media. Last year there was a huge Artistry billboard featuring Sandra Bullock in the middle of Sydney, and tomorrow there’s going to be a full page in The Australian – the country’s leading newspaper. According to Amway –
More than 1 million people will receive a copy of our stunning Amway advertorials, which will include IBO recognitions and product information.
One particularly exciting piece of the advertisement is the public endorsements of sporting superstars Libby Trickett and Adam Gilchrist. Libby is announced as the Amway Brand Ambassador and Adam the Nutriway Brand Ambassador. You could not get two more respected people in Australian sport.