Amway goes K-POP

Unless you’ve been hiding under a rock the past year, you’ve surely encountered the wildly successful Gangnam Style song and music video from Korean pop star PSY. Well, Amway Korea has apparently been swallowed by the K-Pop trend. I give you “Dreaming” one of the stranger (for us westerners) Amway videos that I’ve encountered –


For a little context, the video seems to be set in conjunction with the Busan International Film Festival, one of Asia’s most prestigious film festivals. Amway and Artistry were a major sponsor last year.

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