Category Archives: Videos

Amway – The Power of a Positive Campaign

According to Forbes (and we know how accurate they can be), Amway Global this week launched a new advertising campaign dubbed “The Power of Positive”. I’ve not been able to find the ads published online anywhere (why not, Amway??)  but I did find the following video published by Amway IBO organisation eFinity on their FaceBook page. It’s apparently a behind the scenes type “teaser” of the upcoming campaign, probably produced by Amway to show IBO leadership. I look forward to seeing the actual ads!

The woman behind the transformation of Amway

Candace Matthews is Amway’s Chief Marketing Officer. Earlier this year she was named Black Corporate Executive of the Year. The video below (first 7 minutes) is a great interview with her and discussing her role at Amway.

Continue reading The woman behind the transformation of Amway

For those who understand Italian ….

Here’s a short clip of part of the press conference announcing the AC Milan/Nutrilite partnerhip, including Amway handing over a $10,000 check to the Milan Foundation for Ronaldinho’s first goal for the club.

You can read the official announcement on AC Milan’s website (also in Italian) –

AC Milan – Comunicato Stampa – Nutrilite