The Truth About Amway

Amway Global Accreditation: transformation or a sad joke?

ibofightback — Thu, 25 Dec 2008 19:19:50 +0000

In general I don’t like being critical of people, and I especially try to avoid being so in public. What’s more, with regards Amway, part of my “mission” with TTAA is to try to provide some balance to the excessive criticism of Amway on the Internet. Sometimes however, I encounter things that I believe are [...]

Welcome to The Truth About Amway

ibofightback — Wed, 24 Dec 2008 22:02:29 +0000

For the latest news about Amway around the world, visit Amway Watch For an encyclopedia of Amway, including facts, sales data and listings of thousands of top achievers, visit Amway Wiki For open discussion on all things Amway, visit Amway Talk The Truth About Amway is my blog, with discussion, opinions, facts, myths and news about the Amway [...]

Proctor & Gamble vs Amway et.al case finally over

ibofightback — Fri, 19 Dec 2008 01:43:39 +0000

The seemingly neverending Proctor & Gamble satanism case is finally over. Amway was dismissed from the case long ago but after numerous courts in numerous states and numerous appeals, 4 (now former) distributors (including Randy Haugen) were finally found guilty of damaging P&G’s business and fined over $19 million dollars. On November 24 the court was [...]

Artistry hits the airwaves

ibofightback — Tue, 02 Dec 2008 22:59:09 +0000

Over on the Artistry focussed All Dolled Up Opportunity Zone Blog, regular blogger Jessica Ellis has handed the reins for the day to Lindsay Martin from Amway Global Media Relations. Lindsay gives a great rundown on one of Amway Globals recent initiatives to increase media and public awareness of the Artistry skin care and cosmetics [...]

Every Kick Counts - All 10 Million of them!

ibofightback — Mon, 01 Dec 2008 22:17:51 +0000

A week ago, as noted by Sven on Amway Talk, Amway Europe websites announced a new “viral” campaign centered around Team Nutrilite star Ronaldinho would be launched today, December 1, 2008. As of 2200PM GMT the www.everykickcounts.com website has not yet been updated, however I’ve been doing some digging in this campaign definitely looks interesting. You [...]

Amway blog roundup

ibofightback — Mon, 01 Dec 2008 13:43:30 +0000

For those awaiting my next post, as alluded to last week, my apologies. I injured my shoulder and haven’t been the most efficient computer user the last few days. Hobbies like blogging have taken a lower priority! I promise to have something up soon, but in the meantime a very strong recommendation for Chuck’s new post, [...]

Chuck’s back! In a touch of irony …

ibofightback — Wed, 26 Nov 2008 06:01:13 +0000

As people who follow my blog know, it’s my opinion that a significant part of Amway’s struggles with growth in english speaking markets the past decade has been due to the influence of the internet. Back in the late 90s, early 00’s Amway made a conscious decision to effectively ban Amway business owners from posting [...]

Amway Europe’s first corporate blog?

ibofightback — Thu, 06 Nov 2008 21:31:54 +0000

Amway Scandinavia, or more specifically Amway Denmark, has launched what I think is Amway Europe’s first corporate blog, focused on Amway’s sponsorship of the 2008 Nordea Danish Tennis Open. The blog is written by Mette Henius, External Affairs Coordinator for Amway Scandinavia. It’s great to see Amway Europe getting some blogs going. As I’ve mentioned in [...]

Seth Godin’s Tribes - Free!

ibofightback — Mon, 03 Nov 2008 13:24:18 +0000

Just a quick post. A few weeks ago author Seth Godin released a new book, Tribes. It’s a fascinating look at modern marketing. Along with the book, Audible.Com has also released an audio version of it - free of charge! Now that’s an interesting marketing technique. I haven’t listened to the whole thing yet, but so [...]

Great MoBE blog

ibofightback — Sun, 26 Oct 2008 23:32:44 +0000

I ran across a great blog a few weeks back that chances are you didn’t know about - Cody Lieberman’s Mobile Brand Experience Blog Cody, who I gather is the son of Amway Global CEO, Steve Lieberman, is apparently one of the support staff for the Artistry and Nutrilite Mobile Brand Experience buses that are currently criss-crossing [...]