Tag Archives: advertising

The Internet War Against Amway Part II

Read part I first - The Internet War Against Amway
The Internet War Against Amway is not a traditional war with General’s directing units to attack our weaknesses (at least I don’t think so!). The war is more like the kind of “war” some religious or political fundamentalists wage. There is a relatively small number of [...]

The Internet War Against Amway

This is perhaps the most important post I have written, it’s my hope that Amway and the IBOAI is reading.
It’s been my opinion that a major component of Amway’s struggles for growth, particularly in english speaking markets, has been the Internet and Amway’s misguided decision some years ago to effectively leave Internet discussion about [...]

Nutrilite Double X Commercial

This video is from the new nutrilitedoublex.com website and is apparently appearing on US television, though I’ve been unable to locate a screening schedule. It, obviously enough, promotes Double X and appears to be the second product focussed ad, following that for Nutrilite Brainiums DHA.

Quixtar begins product advertisements

By now you’ve probably seen the Quixtar/Amway Global Now You Know TV and print advertisements. Well, a week or so ago Quixtar begin a new phase in it’s marketing push, with a “direct response” campaign promoting Nutrilite Brainiums DHA supplements for children. As well as the Television advertisement (below) there are direct mail and print [...]

Now you know - here’s the Amway Global/Quixtar TV advertisements

Launched yesterday, here’s the three television spots promoting Amway Global and Quixtar on US TV.
Anthem

Growth

Pioneer

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Quixtar Television Ad campaign starts tonight

Quixtar’s new “Now you know” television campaign begins tonight in the United States, on a range of both local and national challenges. According to a comment in the forums , the ads are a variant of the video I posted earlier this month, reproduced below.

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New Amway Global/Quixtar Video

I’m not sure of the source or purpose of the following video, but it’s the first I’ve seen promoting the new Amway Global/Quixtar branding. It plays like a TV advertisement, but at a little over 2 mins seems longer than the average ad these days.

New Team Nutrilite Videos - Jenn Stuczynski

Over on the Team Nutrilite corporate blog, Melissa Charles has announced the posting of two new videos to Youtube. These are the first on the new Team Nutrilite youtube channel and I expect there’s more to come. The first two feature American pole vault record holder, Jenn Stuczynski.

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