Tag Archives: Double X

A response to USA Today and their sins of omission

The media rarely fails to surprise me in their ignorance and sheer laziness when reporting on the topic of multilevel marketing, and alas,  USA Today is no exception. Today they published an article Many in multilevel marketing sales find it hard to earn much that was somewhat critical of MLM, and attacked two companies in particular – Amway and Fortune Hi-Tech Marketing. It’s so full of poor journalism, errors, misconceptions, and downright deceit I don’t quite know where to start in response.

(note: I’ve focused only on Amway here and not covered the article’s discussion of Fortune Hi-Tech Marketing as I know little of how they operate)

A good place is probably the various sins of omission, perhaps most obvious with a glance at a calendar. Why do I say this? Well, the journalist, Jayne O’Donnell, cites three former Amway distributors in the piece – husband and wife Jim & Lori Wittlich and Jack Tucker. The Wittlich’s report they were with Amway for two years, ending in 2000. Tucker says he was a distributor until “the late 90’s“.

USA Today has clearly has missed the fact that it’s currently the year 2011! More than a decade has passed since these folk were involved with Amway. Can you imagine someone writing a story on say, General Motors, and talking to customers and employees from more than a decade ago to get a picture of the company? Why wouldn’t you interview current or recent distributors? Are they that hard to find? The only reasons I can think of do not reflect well on either Ms O’Donnell nor USA Today.

Yet that’s one of the lesser sins of omission. Continue reading

Nutrilite launches new newsletter

Nutrilite has launched a new newsletter! The first issue is available via a PDF file on the Nutrilite website. (update: it’s gone, you can get it from Amway Wiki instead) It appears to be a two page double-sided flyer. On the cover is a short article on Nutrilite’s high quality standards. Page 2 describes a new study from China on the efficacy of Double X. Page 3 looks at “DeTox diets” and Page 4 promotes the Nutrilite Health Insititute Center for Optimal Health and the Nutrilite sponsored OC marathon. This looks like a good new addition to the marketing of Nutrilite and Nutriway products. Click on the image to the left to download it and read yourself.

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Nutrilite/Nutriway – used and endorsed by three time 100m world record holder, Asafa Powell

In 2005, champion sprinter Asafa Powell reported feeling tired and unable to complete his training. His brother Donovan recommended he try Nutrilite Double X . 3 months later he broke the world record, a time he has equaled 3 times since. In April 2006 Asafa was announced as the global spokesperson for Nutrilite and Nutriway products – available exclusively from Amway and Quixtar Independent Business Owners.