As many IBOs know, XS Energy Drinks (known as XS Power Drinks in Europe) originated as a “healthier” energy drink product created by two IBOs, David Vanderveen and Scott Coon. It was manufactured by a company called Logic Nutrition and resold through Amway (and earlier, Quixtar) and has been a huge success, with recent expansion out of North America and Australia and in to Europe and Asia.
Well today XS has announced on their XSNation Facebook page that they have now been acquired by Amway. Co-founder David Vanderveen will take on an executive role at Amway as Vice President, General Manager of the XS brand.
Congratulations David and Scott, I’m sure you got a great price!