Update: A reader informs me that Amway’s Business Conduct & Rules department and Amway’s Legal department are not related. To be clear the letter I received was from Amway Business Conduct & Rules so I’ve edited the article below accordingly.
Years ago there was a website called Quixtar Wiki. It was run by Amway and Quixtar critics and they filled it essentially with criticism and anything negative they could find about the Amway and Quixtar businesses, and some stuff that was just plain made up. Any time you searched for a Diamond’s name, it would rank near the top of Google’s listings. So, if you invited some prospect to come to a seminar to listen to a successful Amway achiever, they’d google the person’s name and end up on a virulently anti-Amway website.
Good stuff, eh?
So nine years ago I started Amway Wiki, which would give a true picture of the business. I wouldn’t hide the negative – court cases, divorces, terminations, whatever – that kind of information is there too. But so is all the positive stories of the thousands of Diamonds around the world. Today, if you invite one of your prospects to a meeting to hear from an Amway Diamond, and they google the name, odds are AmwayWiki will be at or near the top of the pile – and people will get a positive view, the truth.
Today, AmwayWiki gets around 50,000 page views a month, from thousands of people around the world. They get a perspective on Amway written by hundreds of editors from around the world, mostly (I assume!) Amway IBOs themselves.
I personally rarely edit AmwayWiki. Indeed, I no longer even own it (or this site for that matter). AmwayWiki was just one of a number of web properties I packaged as a deal in exchange for shares in a company that owns a variety of websites.
Every now and then though, someone from Amway corporate around the world has emailed me and asked if I can make some changes to an article. It’s an open wiki, so they could actually edit it themselves – as can anyone else – but I usually help and make the changes. Sometimes it’s to correct errors, sometimes it’s because they’re concerned there’s too much Line of Sponsorship (LOS) information in the article. LOS data can be valuable to competitors to Amway who may try to raid entire Amway lines and convince them to move companies. In acknowledgement of this, since the beginning of Amway Wiki I set a guideline that (except for exceptional historical cases) only Diamond and above achievers should be listed. No Emeralds, Platinums, or others. Occasionally people put this information in, and if I become aware of it, I delete it.
There are now thousands of articles on Amway Diamonds from around the world. I think I’ve written or contributed to only a handful. During the week I received a phone message from Amway
legal Rules & Conduct department asking me to contact them about the wiki. I emailed them but it appears there is something wrong with Amway’s email setup as two of my addresses were rejected and the third I received no response from.
So today my US upline who handles my business there sent me a scan of a letter I’d received. They want me to delete all of the Diamond pages, or disable the website entirely. Previously when they’ve requested smaller changes they’ve threatened to cancel my IBOship if I don’t comply.
One wonders if Amway Legal has ever read How to Win Friend’s and Influence People!
So, Amwayites around the world – what do you think should happen to Amway Wiki? Give me your thoughts in the comments, and perhaps let your local Amway office know as well.