Amway partners with the Detroit Red Wings

An exciting announcement from Amway North America this week –

Amway North America is about to kick off an exciting new sponsorship that will affiliate the Amway name with one of the most iconic and beloved sports brands in the world – the Detroit Red Wings. This relationship will allow for the AMWAY™ logo to appear on the Red Wings’ practice jerseys, as well as other AMWAY name and logo placement in the arena and online.

The Red Wings are a professional ice hockey team based in Detroit, Michigan. They are members of the Central Division of the Western Conference of the National Hockey League (NHL) and are one of the Original Six teams of the NHL.

As of 2010, the Red Wings have won the most Stanley Cup championships – 11 in all – of any NHL franchise based in the United States, and are third overall in total NHL championships, behind theMontreal Canadiens and Toronto Maple Leafs.

The first game that celebrates the new association will take place at the Joe Louis Arena in Detroit on Wednesday, November 17, 2010, as the Red Wings take on the St. Louis Blues. This game will air at 7:30 p.m. ET on Fox affiliates in the Midwest.

Watch for the AMWAY logo, which will appear on the dasher board during the game.

There are many benefits to this sponsorship, including:

  • Millions of viewers at the arena or watching from the comfort of their homes will see the Amway logo placement on the dasher boards, just left of center ice, during ice hockey games.
  • As a sponsor of the Red Wings, there will be various video, media, and PA announcement opportunities for Amway during the games.

UPDATE: I’ve posted an image of the jerseys over on AmwayTalk

5 thoughts on “Amway partners with the Detroit Red Wings”

  1. Who Cares? Doesn’t measn people make any money with it

    My brither was in this scam and he said that its a bunch of garbage prtoducts

    the real monewy is the guys at the top who are speaking at those rallies.

    Being barely associated with the red wings doens’t mean anyuthing at all

    my brother got his 2500 pin or whatever and says people who are in amway are scum

    i know you won’t keep this commetn here but if you think amway is ok you are either in on the scam or a doofus

    1. So your brother was in Amway and says people who are in amway are scum. Does that make him scum? No idea, but from what you say he reached 2500 points promoting products he believes are “garbage” so it’s clear that he was knowingly operating under the belief he was scamming people. Me, I believe that Amway products are some of the best in the world (and a multitude of independent awards from around the world agree with me), that’s why I promote them.

      Sorry, but anyone promoting anything they think is garbage to other people is scum.

    2. Man, (or woman), where did you go to school and learn how to spell so WELL?? Typical A-hole that you are that does not know much about Amway Global enough to be able to mouth off on the subject! Your “Brither” was in Amway and became a quitter, real professional!! And the products are the best in the world, not garbage. I suppose you know this since you probably have never used any Amway products in your life. Get out of your parents basement and do something with your lonely life!!

  2. As an Amway Employee and a huge Red Wings fan this is a very exciting announcement. This partnership will certainly help promote our brand recognition. Our Independent Business Owners here in Michigan and throughout the world who are passionate about their business and Red Wings hockey just scored a huge goal. It’s a great day to be in the world of Amway.

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