Tag Archives: One by One

Amway One by One – touching the world.

The Amway One by One program for children has been running for 5 years and has been estimated to have reached over 6 million children. It’s a truly phenomenal program that Amway business owners can be proud of. The video below is a small production which tells a little it about the program  and some of the projects Amway and Amway business owners have been supporting.


The video has been entered in the Boston College Center for Corporate Citizenship First Annual Film Fest, with the winner being announced at the 2009 International Corporate Citizenship Conference on March 30 in San Francisco. The entries highlight the excellent work being done by companies around the world.  I haven’t watched them all yet, but so far the Amway entry would I think be a very worthy winner. You can check out the videos and vote on the Boston College Center Website.

Every Kick Counts – All 10 Million of them!

A week ago, as noted by Sven on Amway Talk, Amway Europe websites announced a new “viral” campaign centered around Team Nutrilite star Ronaldinho would be launched today, December 1, 2008.

As of 2200PM GMT the www.everykickcounts.com website has not yet been updated, however I’ve been doing some digging in this campaign definitely looks interesting. You know all those chain mail spam emails you get, claiming that if you forward the email to your friends, Microsoft or some other company will donate money to some great charity or another? And how they’re pretty much all hoaxes?

Amway is about to change all that.

As you might know, every time Ronaldinho kicks a goal, Amway donates $10,000 to the Amway One by One campaign for Children. Well, now the rest of us, and I mean everyone, has the opportunity to join in the fun. Apparently what’s going to happen is you can register on the Every Kick Counts website, and every time you send an email to a friend or message it to them via Facebook or Orkut, Amway will count that as a “kick” and donate to the campaign. Your friends of course can then “kick” the ball on to their friends and so on and so on, and you can track your “kicks” as they go around the world! From some text I believe will be on the new site-

Can you help us reach 10 million kicks? It’s easy. Just send one to your friends. They’ll get an email from you and Ronaldinho, encouraging them to kick it on. Because for every kick, NUTRILITE™ will make a donation to the AMWAY ONE BY ONE™ campaign. Then come back and check to see where in the world your kick has gone. Or start another one. Because Every Kick Counts.

What a great viral campaign! Truly showing the power of “word of mouth” networking, getting the Nutrilite and Amway brands out there, and continuing the great work Amway is doing for children in conjunction with UNICEF and other great charities around the world.

Nutrilite, Ronaldinho, and AC Milan

Folk on Amway Talk and in the comments on this site have wondered what benefits the recently announced Nutrilite partnership with AC Milan might bring to Amway business owners. Well, the video below is highlights of last weekend’s game between AC Milan and Sampdoria. Team Nutrilite member Ronaldinho scored 2 of Milan’s 3 goals.


While the video is not the best quality, you can clearly see Nutrilite signage behind and around the goals. This youtube video clip alone has had over 70,000 views within 2 days of posting. Other similar clips of the game take the viewers to well over 100,000. As Andy Gamm reports in the comments over on the Amway Global Opportunity Zone, the clips have also been played over and over again on news and sports channels throughout Europe – with viewers likely totalling in the millions.

To top it off, Ronaldinho’s two goals means Amway is donating a further $20,000 ($10,000/goal) to the Amway One by One Campaign for children!