Cindy Droog, web PR specialist for Amway Global (yes, Amway has a “web PR specialist!) revealed on twitter earlier today that Amway Europe was about to join the blogging world, with a new blog on the Amway Global Opportunity Zone.
The blog is now up. It’s author is Andrew Rhodes, Offline Communications Manager for Amway Europe. Is he going to need a new title now he’s joined the online community?
It’s great to see Amway expanding the blogs outside of North America and I look forward to seeing what Andrew has to contribute. I encourage ABOs throughout Europe to join the conversation! The first thing they might want to talk about is why most of the Amway western europe websites have been up and down for several days! 🙂
Over on the Amway Global Opportunity Zone, Amway Global lawyer Gary Vanderven has written a post Online advertising drives business. But just like on the road, rules apply regarding the rules around Amway business ownership and internet advertising. I found the following comment particularly interesting –
1. The posting of an IBO’s number and contact information in comments in blogs or online publications. This is considered non-local advertising and is prohibited by the Rules of Conduct.
What exactly entails “contact information”? It’s virtually impossible to post a comment on a site without supplying an email address and/or website. Corporate bloggers on the Opportunity Zone have even highlighted online reviews of Amway products that have included link to perzonalized websites. The Opportunity Zone itself requests commentators give a website address, and this is then linked to the commentators name on the post. The rule as just explained means that any ABO who comments on Gary Vanderven’s post and supplies a website, as requested, is breaking the rules if that link allows them to be contactable. Continue reading The internet is not a broadcast medium