Nutrilite is the newest sponsor of one of the world’s biggest and greatest football clubs – Italy’s AC Milan. Under the agreement Nutrilite becomes the official brand of food supplements for the club and enjoys a mix of promotional and media rights with the team for the next two years.
“This agreement today”, explains Alessandro Saturday, Director General Amway Italy, “will allow Amway to make a concrete contribution to one or more causes for children. For every goal scored by Ronaldinho in our country a figure of 10,000 U.S. dollars is to be paid in to Amway’s One by One campaign for children, to support a project of Foundation Milan dedicated to children in Italy. “
Amway had previously signed a sponsorship agreement with Ronaldinho, appointed Ambassador Global Campaign Amway One by One dedicated to children.